Insurance Online (Finally)

When that most stodgy of businesses, insurance, moves online, the Internet will truly have woven itself into the fabric of everyday life.
Insurance is moving online one step at a time. Despite privacy continuing to concern users of the internet, consumers and businesses are putting more of their insurance buying process onto the internet. And Safeco recently announced their intention of having a significant online presence that will not include agents (see here), a move which has not been met with insurance agent enthusiasm.

Internet Use & Insurance Specialty Insurance Blog, July 18, 2006

I can’t say as I’m surprised that one of the prime examples of what Scott Adams way back in 1997 called a confusopoly is both slow to move online and not entirely happy about it. It seems to be near the last of his list of examples, which included telephone, mortgages, banking, and financial services.

Now if we can just stop the Internet itself from being turned into a confusopoly.

-jsq